OneMethod Inc. Digital + Design. i’m not big on the over-flash site but that intro reel is pretty compelling. toronto based ad company.
OneMethod Inc. Digital + Design. i’m not big on the over-flash site but that intro reel is pretty compelling. toronto based ad company.
Microsoft launched a new set of ads to follow-up there Jerry Seinfeld sports. The new ads take the Apple “I’m a Mac” ads head-on. All three ads are linked up here in this techcrunch post. Essentially, the ads start with a John Hodgeman look-alike who says “I’m a PC” and then shows a mosaic of people who say they’re also a PC. It includes you’re average person, an astronaut, Bill Gates, Pharell, a hipster, a teacher in Africa, a guy in the Artic, etc.
It’s interesting that Microsoft took on the Apple ads head-on with a message of “Billions of people use PCs and you can be proud to be a PC”. Though I think the ad is well done the problem is that I have never really seen someone be passionate about Microsoft products. The only exception I can think of is game developers who use Visual Studio, people who use Excel for everything (and that’s just cause they’ve used it forever), and people directly or indirectly on MSFT payroll. That said, all of those cases pale in comparison to Mac and iPhone users.
That said, the ad is quite effective if all it does is give someone piece of mind while buying a computer that “Ya, it’s alright to be a PC”.
Obama’s “Unusual” New Ad. unusual because it actually states ideas. make sure you check out the McCain ad below it too.
IncSpring. marketplace for brand identities. a great idea since you see a finished product.
Google Ad Manager. looks pretty nice. thank god, cause OpenX is a certified piece of crap.
Marvin Gaye singing the national anthem in Nike USA basketball ad. wow, from internet meme to commercial in like a week.
Classic SNL fake commercial
The Complete Bedroom. interesting ikea micro-site for bedroom furni. why does slo-mo video look so cool?
The 50 Greatest Commercial Parodies of All Time - Nerve.com. dan aykroyd is genius in those things.
DRM sucks redux: Microsoft to nuke MSN Music DRM keys. PlayForSure has to be one of the biggest fuck-up misnomer brands ever. via ram.
Discovery Channel: I Love the World. via ram.
YouTube - Steve Nash - Training Day. nash wrote, pitched, and produced his own nike ad.
Logo Can Make You ‘Think Different’. seeing the apple logo made people think more creatively. that’s just creepy to know.
São Paulo: The City That Said No To Advertising. i read about this in adbusters this morning. they got rid of all public advertising space.
Team Ryouko - Fifa Street 3 Trailer. that’s some crazy stuff. via ram.
Ridiculous Infomercial Review. man, i am not up to date on my infomercials. Who knew America is being swept up in a colon cleansing bonanza.
Hawaii Chair Infomercial. the hula motor? takes the work out of your work day? via sean.
Why Can’t Yahoo Search Marketing Block Fraudulent Transactions? - TechCrunch. seems Yahoo’s affiliate programs have some serious shortcomings.
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